Example queries
Copy these and adapt them to your sources and timeframes. Start with the transformations to see what separates a thin query from a strong one, then use the library below as a jumping-off point.
From bland to powerful
The same question, leveled up by adding a goal and some specifics:
Bland: Summarize Discord this week.
Better: We shipped the 2.1 patch on Monday. Summarize what people in Discord are saying about it this week — especially any bugs or regressions — and flag anything that's also coming up on Reddit.
Bland: How are our creators doing?
Better: We spent $50K on creator promotions this month. Rank the creators we're tracking on TikTok and Instagram by engagement and comment sentiment, and chart the top five — we're deciding where to put a $10K follow-up budget.
The better versions tell Kinn the goal, the timeframe, the version, and what to do with the result. (See Writing good queries for the habits behind these.)
Triage: finding and grouping problems
- What are the most common bugs reported this week?
- Group the open complaints by theme.
- Is anyone reporting problems with login since the latest release?
- Which issues are showing up across more than one source?
Trend-spotting: what's changing
- What are people talking about more this week than last week?
- How has sentiment changed since the latest release?
- What new feature requests have come up this month?
Release tracking: did the release land
- Are users still hitting the crash we fixed in 2.1?
- What's the reaction to the 2.1 patch so far, across Discord and Reddit?
- Summarize feedback on the new onboarding flow and chart sentiment over time.
Creator and campaign performance
- Rank our tracked creators by engagement over the last 30 days.
- Which sponsored posts are driving the most discussion in the comments?
- Compare comment sentiment across the creators promoting us on TikTok vs. Instagram.
Cross-platform insight
- Are people reporting this bug everywhere, or just in one community?
- Where is feedback most positive about the latest release — Discord, Reddit, or the comments on our videos?
- Steam reviews are turning negative — is the same complaint showing up in Discord, or is it isolated to Steam?