Skip to main content
Integration guide

Instagram

Measure post and Reels performance while understanding viewer comments.

Connect with
No account needed
Scope
Post and Reel URLs
Direction
Read-only

Connecting Instagram lets Kinn track specific posts and Reels, pulling in both how they are performing and what viewers are saying. It is useful for campaign posts, launch announcements, and other public content you want to monitor.

What it pulls in

For each post or Reel you track, Kinn pulls both sides of the picture:

  • Performance metrics — views, likes, comments, shares, and other engagement signals
  • Comments — the comment threads on the tracked posts

Each URL connects one public post or Reel. Add more URLs whenever you want to expand a campaign or comparison.

note

Kinn reads only public content here. There's no account to connect or authorize — you simply give Kinn the post or Reel links you want it to follow.

How to connect

  1. From your dashboard, go to Settings → Integrations → Add Integration → Instagram.
  2. Paste the URL of the public post or Reel you want to track.
  3. Wait for the initial sync to finish. Once it shows as synced, you can run your first query.
tip

For measuring a sponsorship campaign, tracking the specific URLs of the sponsored posts gives you the cleanest campaign comparison.

Access

Kinn only reads public posts, Reels, comments, and engagement. It cannot publish, like, comment, send messages, or make changes to an Instagram account.

What you can now ask and do

Once Instagram is connected and synced, try:

  • How are the creators promoting us performing this month?
  • Which sponsored Reel got the most engagement?
  • Compare views and likes across our paid creators.
  • What are people saying in the comments on this creator's post?
  • Which posts are driving the most discussion?

See Queries for sharper questions, and Example queries for a fuller library.